Canal IPe
Peruvian state-owned television network
Television channel
Canal IPe
CountryPeru
Broadcast areaPeru
Programming
Picture format1080i HDTV
(downscaled to 480i for the SDTV feed)
Ownership
OwnerNational Institute of Radio and Television of Peru
History
LaunchedJuly 1, 2016 (2016-07-01)
Links
Websitewww.canalipe.gob.pe
Availability
Terrestrial
Digital VHFChannel 7.4 (Lima, listings may vary)

Canal IPe (formerly IPe or Identidad Peruana) is the children and youth network of Peruvian state broadcaster IRTP. It launched in July 2016, replacing TV Perú 7.4, being broadcast on subchannel .4 of the TV Perú multiplexes.

History

Background

In the past, Televisión Nacional del Perú (now TV Perú) aired a children's programming block, consisting largely of productions from NHK, the BBC del and PBS up until the late 2000s.[1] It also found its luck with original productions such as Sábado chico (2001–2002) and De vuelta y media (2003–2004), the first of which presented by kids and aimed at them.[2] Since then, this caused concerns in the state channel's programming, as its cultural programming lacked interest for the coming generations.[3]

During 2015, the increase of programs classified as trash TV (reality shows, showbiz programming, etc.) produced by three of the country's largest television networks (Latina Televisión, América Televisión and ATV), being known for the march held that year,[4] incited IRTP to plan the creation of a cultural channel aimed at children and the youth, with both original and imported programming.

For the president of IRTP's directorate, María Luisa Málaga, in an interview given to El Peruano, «kids and teens need their own slop» for the domain of the adult audience for television series,[5] while Ojo noted that it would recover the former "white (as in "clean") television" strategy.[6] To prepare for its launch, the Kusi Kusi block began in 2013 as part of TV Perú's schedule,[2] which adapted the same format as the Argentine channel Pakapaka.[7] Over time, it was renamed TV Perú Niños.

Launch

TV Perú announced the launch of IPe Identidad Peruana in late June, with a brief promo.[8] On July 1, 2016, the then-president of Peru, Ollanta Humala Tasso, visited IRTP's facilities[9] to begin operations of the over-the-air signal on subchannel 7.4 of the DTT system, replacing TV Perú 7.4. On Movistar TV's digital cable system, the high-definition feed of the channel replaced TV Perú HD on channel 707. On July 4, the Chicos IPe block started on TV Perú, in two afternoon blocks, replacing TV Perú Niños.[10][11]

With ten hours of new content a day, IPe became the "first local media outlet with exclusive programming for kids and teens".[12][13]

During its first days on air, it premiered national programs such as Clan Destino, a magazine program showing stories of young Peruvian entrepreneurs; Cortos IPe and Creaturas, programs dedicated to filmmaking in Peru, and the Chicos IPe block which contained programs such as Los Cazaventuras, La Lleva Perú, La Hora Popap and Cocinando con Miko Ondas.

In 2017, IPe premiered programs such as Inéditos, Ciencia en Esencia, Lutieres, Acción Voluntaria and the second season of Creaturas.[14]

From April 5, 2018, IPe, alongside TV Perú Noticias, changed its aspect ratio from 4:3 letterbox to 16:9 widescreen. The next day, the SD feed was added to Movistar TV on channel 319 and 772 in HD, on its digital cable service.[15]

In 2020, it premiered the first production in Ashaninka languages, Quechua and Aymara, produced by Polirama, Ciudad jardín.[16] The program was also sent to the CNTV Infantil block, supported by the National Television Council.[17] In 2022, it announced the import of three NHK titles to air on the channel.[18]

In May 2023, it launched the anti-bulling campaign No es juego, which also aired on other state channels.[19] According to Fernando Reátegui, director of content, the channel adopting a casting policy based on feedback from children before taking part in the programs. Children were only selected if they felt comfortable with the experience.[20]

References

  1. ^ dora.poma (April 30, 2015). "¿Los recuerdas? dibujos y series de canal 7 (VIDEO)" (in Spanish). Archived from the original on September 14, 2016. Retrieved August 29, 2016.
  2. ^ a b Cassano, Giuliana; Vásquez F., Guillermo; Dancuart, Thalía. (2021). Señal abierta: una mirada a la televisión peruana del siglo XXI. Fondo editorial de la PUCP. Secciones Entretenimiento > Caso TV Perú y Diversos > Caso TV Perú. ISBN 978-612-317-709-6. OCLC 1295440006. Retrieved October 16, 2022.
  3. ^ Castillo, Fabiola Morales (2003). La cláusula de conciencia (in Spanish). Fondo Editorial del Congreso del Perú. p. 92. ISBN 978-9972-890-30-7. Retrieved July 24, 2022.
  4. ^ Arboccó de los Heros, Manuel (2012). Impacto de la "televisión basura" en la mente y la conducta de niños y adolescentes (PDF). Retrieved March 22, 2023.
  5. ^ "Pantalla para pequeños". elperuano.pe (in Spanish). Retrieved June 2, 2023.
  6. ^ OJO, NOTICIAS (July 3, 2016). "María Luisa Málaga sobre canal IPE: Es otra mirada | OJO-SHOW". Ojo (in Spanish). Retrieved June 2, 2023.
  7. ^ "TVPerú se alista para fortalecer su franja infantil Kusi Kusi con mayor producción local". CONCORTV. 14 March 2014. Retrieved July 2, 2016.
  8. ^ "TV Perú lanza Canal IPe, señal cultural para niños y jóvenes". Perú.com. Retrieved July 2, 2016.
  9. ^ "Ollanta Humala participó en lanzamiento de canal cultural Ipe". El Comercio. 2 July 2016. Retrieved July 2, 2016.
  10. ^ "¿Cómo puedo ver el nuevo canal IPe?". Peru21. Perú21. 2 July 2016. Archived from the original on July 3, 2016. Retrieved July 2, 2016.
  11. ^ "TV Perú lanza señal cultural para niños y jóvenes: Canal IPe". Terra. Archived from the original on July 2, 2016. Retrieved July 2, 2016.
  12. ^ Perú Tv Radios. "Canal IPe: Una propuesta de entretenimiento y cultura del IRTP". Archived from the original on October 24, 2017. Retrieved October 23, 2017.
  13. ^ ""Canal IPe nace para ofrecer una nueva alternativa dirigida a nuestros niños y jóvenes"". Correo (in Spanish). July 3, 2016. Retrieved April 27, 2023.
  14. ^ Canal IPe (3 July 2017). "Canal IPe: Un año celebrando #Lomejordenosotros". Retrieved October 23, 2017.
  15. ^ ID 2018 de los 2 años de IPe. Accessed July 12, 2018.
  16. ^ "Canal IPE lanza bloque en lenguas originarias para niños". Correo (in Spanish). November 20, 2020. Retrieved March 22, 2023.
  17. ^ "TV Perú inicia exportación de programas de televisión a Chile y Brasil". Gestión (in Spanish). September 17, 2019. Retrieved April 12, 2023.
  18. ^ "Nuevas series japonesas para niños y jóvenes serán estrenadas a partir del 21 de marzo de 2022". Ministry of Foreign Affairs of Japan (in Spanish). Retrieved April 23, 2023.
  19. ^ "'No es juego': Lanzan campaña con el objetivo de tomar en serio el acoso escolar". Peru21 (in Spanish). March 3, 2023. Retrieved March 4, 2023.
  20. ^ A. Galván, Leslie (May 5, 2024). ""El lado oscuro de la fama infantil": ¿cómo se protege a los niños actores en la televisión peruana?" (in Spanish). El Comercio. ISSN 1605-3052. Retrieved May 5, 2024.
  • Official Site (in Spanish)
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